PrideLife Anniversary Fuels New PSA-Like Campaign

The world’s only LGBT-certified business selling domain names calls on others to support LGBT-owned business

Bringing LGBT-ownership into the domain registrar industry was long overdue back in 2019 when PrideLife initially launched, and our partnership with over two dozen LGBTQ organizations since has helped benefit an underserved consumer group in just two short years. Today, our mission moves forward with a new PSA-like campaign encouraging everyone to buy LGBTQ.

Our deep belief in supporting LGBTQ entrepreneurs and small business is what makes us proud to launch the new campaign “Support LGBT-owned Business.” Designed to celebrate the diversity within LGBTQ business ownership and remind others to make choices that help empower our community, this campaign goes beyond just your choice in a domain registrar. Our goal is to help raise awareness and open opportunity for all LGBT-owned business.

PrideLife has been disrupting the traditional registrar business and inspiring a more diverse domain name eco-system on the Internet through .LGBT and .GAY registrations. As the world’s first and only LGBT-certified business selling domain names, PrideLife now provides a business option for consumers who wish to support LGBT-owned enterprise and for corporations looking to count their domain registrations as diverse spend. Both occur with every new registration and domain transfer into PrideLife, including all names on .COM, .ORG and many others.

As the campaign rolls out in collaboration with many of our community partners, everyone is invited to help grow it organically by posting a link to an LGBT-owned business as a comment, tagging LGBTQ businesses, and sharing our content with friends, colleagues and social networks. Delivered in multiple languages to help meet our global audience, supporting LGBT-owned business remains the universal message.

Whether a business is LGBT-certified or simply owned and operated by a member of the LGBTQ community, let’s all considers ways to lift them up and strengthen our community.

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Press contact:

Jamie Baxter – jamie@getpridelife.lgbt

About PrideLife

PrideLife is the world’s first LGBT certified registrar, offering domain name sales & services, marketing for diverse domains and initiatives that connect diverse communities. The mission of PrideLife is to promote a more diverse domain name eco-system and develop solutions for driving visibility and differentiation with diverse segments.